Lifeline Cards
I created these fun and playful Lifeline Cards to motivate our team to practice self-critiquing their work. Each card outlines various goals and ways to achieve Unilever’s high standard of work. These cards were printed and distributed to several offices with a personal handwritten note from a fellow team member.
“The Rules” Lifeline Card
7 Card Set (Front Designs)
Printed Deck
Handwritten Note (Desk Drop)
Creative Director: James Phillips
Associate Creative Director: Lindsay Ruddy
Senior Art Director: Jessica Hensley